We Are FÜR SIE.

FÜR SIE Handelsgenossenschaft eG is the strong partner for independent retail across Germany. We secure competitive procurement conditions, logistics, digital tools and marketing support — so you can grow profitably while keeping your entrepreneurial independence. Simple, customer-focused and powerful.

60 Years of Experience
Cologne, Germany
BaFin-supervised Institution
40,000+ Articles
What We Offer

Services for Independent Retail

From wholesale and grocery to beverages and hairdressing supply — as a cooperative we combine the buying power of many with tailored logistics, digital tools and marketing, all from a single source.

Wholesale

A broad full-range assortment of over 40,000 food and non-food articles — with top procurement conditions and reliable supply through our REWE Group partnership.

Free consultation

Grocery Retail

Everything independent grocery retailers need to compete — strong assortments, private labels such as "ja!" and "today", and support for a modern, profitable store.

Free consultation

Beverage Trade

A dedicated partner for beverage retail and wholesale — a wide range, competitive conditions and industry know-how, plus our beverage magazine "CHEERIO".

Free consultation

Hairdressing Supply

Specialist wholesale for the hairdressing trade — leading brands, attractive conditions and fast delivery, so salons always have what they need.

Free consultation

Logistics & Procurement

Efficient logistics and supply chains with access to over 4,000 supply sources. We bundle purchasing power to secure the best conditions for your business.

Free consultation

Digital & Marketing

Manage goods, orders and invoices in our online customer portal, order via EDI, and boost sales with tailored marketing — from promotions to full shop concepts.

Free consultation
Getting Started

How It Works

Becoming part of the cooperative is straightforward — and you benefit from strong conditions from the very start.

1

Get to Know Us

Tell us about your business and your sector. In a free, no-obligation consultation we show you how the cooperative can strengthen your position.

2

Join the Cooperative

Become a member in a few simple steps and gain access to our conditions, assortments and services — while remaining fully independent.

3

Order & Manage Digitally

Use our customer portal and EDI to order goods, track deliveries and manage invoices online — everything in one place.

4

Grow Your Business

Benefit from best conditions, reliable logistics and marketing support that help your business grow profitably, day after day.

Why FÜR SIE

Why Choose Us

A trade cooperative that combines six decades of experience with real buying power and genuine partnership for independent retail.

60 Years of Experience

For six decades we have stood at the side of independent retailers — with market knowledge, reliability and a genuine understanding of the trade.

The Power of the Cooperative

We bundle the buying power of many members and, through our long-standing REWE Group partnership, secure top conditions you could not achieve alone.

BaFin-supervised Institution

As a supervised institution we meet high standards of security, reliability and financial diligence in everything we do for our members.

Your Independence Stays

You benefit from all the advantages of a strong group while remaining your own boss — entrepreneurial freedom with a powerful partner behind you.

Member Feedback

What Our Members Say

Feedback from independent retailers who rely on FÜR SIE every day.

Thanks to the cooperative's conditions I can hold my own against the big chains. The assortment is huge and the supply is always reliable. It has made my shop noticeably more profitable.
As a beverage specialist I value the industry know-how and the strong conditions. The team really understands our trade, and the CHEERIO magazine keeps me up to date on trends.
The hairdressing supply is excellent — leading brands, fair prices and fast delivery. I always have what I need for my salon, and ordering through the portal is effortless.
The logistics are outstanding. Over 40,000 articles from a single source, delivered reliably. The REWE partnership gives us conditions we could never reach on our own.
What I appreciate most is that I stay independent while gaining a strong partner. The marketing support and shop concepts have really helped modernise my store.
A cooperative with real tradition, and it shows. The digital customer portal saves us hours every week, and the team is always approachable and competent.
From procurement to marketing, everything comes from a single source. Simple, customer-focused and powerful — exactly as promised. I would recommend FÜR SIE to any independent retailer.
Questions

Frequently Asked Questions

Answers to the questions we hear most often. If yours isn't here, reach out for a free consultation.

FÜR SIE Handelsgenossenschaft eG is a trade cooperative that has supported independent retailers for 60 years. We provide competitive procurement conditions, logistics, digital tools and marketing across the wholesale, grocery, beverage and hairdressing sectors — so members grow while staying independent.
We serve businesses in the food, beverage and hairdressing trades throughout Germany — from grocery and beverage retailers to wholesalers and salon suppliers. In a free consultation we assess how the cooperative can best support your business.
Absolutely. You remain a fully independent entrepreneur and keep control of your business. As a member you simply gain the buying power, services and support of a strong cooperative behind you.
Since 1973 we have partnered with the REWE Group. This gives our members access to over 40,000 food and non-food articles, private labels and more than 4,000 supply sources — with reliable logistics and top conditions.
Simply fill in the contact form below with a few details. Our team will get back to you to explain the cooperative, answer your questions and guide you through a straightforward membership process.

Become a Member

Tell us a little about your business and our team will get back to you. Advice on the right partnership is free and without obligation.

An der Münze 12-18, 50668 Köln, Deutschland
+49 221 160410

Become a Member

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